Building your List from scrtach can be a daunting task but if you stick by a few standard principles you will find that positive results are achieved relatively quickly.

Over the next few days I will provide you with some standard principles for you to consider, you can adapt them to suit your own circumstances but in the main they are proven winners.

Building your List -

* Your Opt-In list starts by having a website that will persuade visitors to spend enough time there to absorb your offer.
Your goal is to get them to sign up to your newsletter or offer that you are using to secure their trust in releasing their name and email address to you.

Here are some steps that will help accomplish this.

- Use original material. If they see that you are displaying the same content as similar sites. They aren’t going to stay around for very long.

- Start out with a headline and introduction that captures their attention. Let them know what is going to be found on your website. It doesn’t take long for today’s surfers to decide if this page is going to be worth further attention.

- Make sure your visitors know just what they will find on your website. They are looking for information on a certain subject and they need to know that you have their possible answers. Therefore be sure to use the keywords that best fit your web page because when your visitor clicks on a keyword with his browser he wants to find the corresponding content.

This should get you started, more tips will follow over the next day or two.